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What is DoubleClick for Publishers Small Business?

DoubleClick for Publishers (DFP) Small Business is a hosted ad management solution that enables growing publishers to get up and running quickly while providing access to a sophisticated feature set. DFP Small Business offers a complete toolkit for managing and growing both directly and indirectly sold advertising including streamlined trafficking, advanced forecasting and reporting, integrated revenue optimization, and direct access to the world's largest pool of advertisers. This next generation platform offers a solid foundation for growth with Google's fast and reliable infrastructure, a flexible API, and access to a robust premium edition designed to meet the needs of the world's largest publishers.


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